A LA CARTE SERVICES
Done-for-You Services for Artists and their Teams.
MARKETING
-
STREAMING GROWTH
—
Unlike most music marketing agencies that focus on vanity metrics (listeners & streams), our campaigns focus on long-term sustainable growth by increasing followers, song saves, and playlist adds.Monthly listeners and streams are a byproduct of strong algorithmic growth, not the cause of it.
By focusing on these three objectives with high algorithmic impact, we can ensure that the algorithm will continue to grow your presence even after the ads are turned off.
-
MUSIC VIDEO GROWTH
—
Our ad strategy for music videos will bring growth across the board - from views, comments, likes, and even subscribers.Campaigns for music videos on YouTube are separated from Streaming Growth because these campaigns are managed natively within the Google Ads platform.
Campaigns are set up with a combination of keyword/SEO-based targeting, and hyper-specific artist and/or genre-based targeting to ensure the most bang for your buck.
-
SOCIAL GROWTH
—
Social Growth Campaigns are specifically tailored toward growing the reach and impact of your brand on social networks.We create audience segments based on three levels of fan engagement (heavily engaged - previously engaged - potential fans) and serve ads using a specific strategy designed to maximize reach and engagement.
Campaigns are built using the organic content that you already have in place. We also offer basic coaching and suggestions on what and when to post.
-
TOUR / SHOW GROWTH
—
Whether you have a one-off show and want to sell tickets to prove you can pull a crowd, or if you’re heading out on a month long tour, we can help!Tour Campaigns are multi-faceted campaigns designed to (a) generate awareness around a tour or show and introduce your music to new potential fans; (b) make sure current fans are also aware, and (c) push both audiences to purchase or reserve tickets.
A properly planned and executed tour / show campaign can build your fanbase AND make you money.
PRESS & INFLUENCER CAMPAIGNS
-
BASIC PRESS CAMPAIGN
Every song has a story… how are you going to explain yours, and make sure it’s easy to reach and digest? That’s where press campaigns come into play.
Our basic campaign starts with an overview (or overhaul) of YOUR story. We’ll craft or revise your biography, and then create a PRESS RELEASE designed to make the story of your new release compelling.
From there we PITCH the press release to a network of over 300 rock & metal press outlets.
To sweeten the pot, we also include FREE PLAYLISTING (non-editorial) with every press campaign.
We cannot guarantee placements
-
ADVANCED PRESS CAMPAIGN
Our Advanced Press campaigns take everything in the Basic Campaign and expand upon it to truly maximize the impact of your release’s story.
The first step is that we will help you plan out and schedule your release, and the PR around it. There are strategies for how to maximize the impact of press write ups, and we will help you to understand and implement them.
The Advanced Campaign also includes outreach to news outlets for VIDEO PREMIERES, in addition to pitching your song/video to TikTok, IG, and YouTube influencers.
We cannot guarantee placements.
RELEASE OPTIMIZATION
-
RELEASE CONSULTATION
YOUR RELEASE PLAN IS ALREADY IN PLACE
We will hop on a one hour call with you to discuss your release plan. We'll give you feedback, suggestions, and ideas on how to improve and how we'd approach things like marketing, PR, and other forms of outreach.
-
RELEASE DEVELOPMENT
YOU NEED HELP PLANNING YOUR RELEASE
Release Development is a combo of other services offered here, with the goal of providing an all-around service to serve a longer release (EP or LP).
It includes: Music Growth & Video Growth Marketing Campaigns, Advanced Press Campaigns, and Release Consultation.
WEBSITES & SMARTLINKS
-
ARTIST WEBSITES
Websites are the most important aspect to growing your brand and business online. A website allows you to own your own data, and feed information and content to your fanbase without worrying about an algorithm or boosting posts.
Unlike most web design agencies, we charge a small monthly fee vs a huge upfront investment… we also handle all of the hosting, set up, updates, and troubleshooting for you.
-
MUSIC SMART LINKS
We have partnered with Feature.fm to offer access to their full suite of marketing landing pages, smartlinks, pre-save pages, follow pages, shorturls, contest pages, and more to our clients.
Access to your own Feature.fm artist dashboard is included for FREE for clients in our Artist Development program.
Or, you can subscribe through us for just $10/mo (half off the standard pricing). You'll also get access to a course that shows you how to use the platform and set up ads in it.
Get more information below.